Hickap

Here's a little greeting from us. We founded Hickap in 2016 with one simple idea: You are amazing just the way you are. We saw an industry filled with unrealistic beauty ideals and wanted to make a change.

Our vision was clear - looking good and taking care of your skin should bring joy and energy, not feel demanding in an already stressful everyday life. We believe in inner beauty, self-esteem and well-being and want everyone, especially young women, to feel free from the demands often associated with beauty.

Hickap's products are carefully created with respect for people, animals and nature, and we are proud to offer high-quality, affordable and safe choices for everyone. Naturally, our products are 100% vegan and cruelty-free, so you can enjoy your beauty routine - without compromising your values.

Welcome to the Hickap-the family, where beauty meets joy and playfulness - so you can take care of your skin with a smile on your face.

With warm greetings,
Wilma & Emil Holmqvist